Target Advantage

Direct Mail Marketing Services

Purchased in 2007 by the Burke Group

Target Advantage was Edmonton’s best direct mail house. Burke purchased Target with all its assets, equipment and personnel, including a team of data experts trained in all the necessary software. Most printers that offer direct mail outsource the service or simply stuff envelopes with mail inserters. With its own in-house mail department, Burke could offer intelligent expertise to help customers develop their mailing lists and directly target customers.

Target Advantage worked closely with Canada Post. After purchasing Target Advantage, Burke invested time, money and effort to become a Canada Post Smartmail Marketing Expert Partner and a recommended Canada Post vendor.